Podo business - Build your personal brand Paula Pelińska-Butyniec

'Podo Business' - Build your personal brand - Paula Pelińska-Butyniec

The book 'PodoBusiness', authored by Paula Pelińska-Butyniec, is a guide specifically designed for podiatrists who want to develop their business skills and effectively manage their podiatry practice. In the author's words: "For many years, the idea of writing a book - a guidebook for podiatrists, in which they would find a number of tips and solutions for their business - had been born in my mind." The aim of the book is to support podiatric professionals who, in the fervour of developing their technical skills, often forget about the business aspect of running a practice.

Why is it worth reaching for 'PodoBiznes'?

Podiatry in Poland is developing very dynamically, but despite this trend, many podiatrists are struggling with problems related to running their own business. The book 'PodoBusiness' provides essential tips on how to successfully run a practice, develop a personal brand and how to deal with the challenges of day-to-day practice management.

Key issues in the book:

1. Sales - How to effectively market your podiatry practice's services and products.
2. Communication - Principles of building relationships with patients and business partners.
3. Marketing - Tools and strategies for promoting your personal brand and podiatry practice.
4. Finance - How to manage your finances, optimise costs and invest for growth.
5. Formal requirements - What steps need to be taken to start your own podiatry business, what forms of business are available and their strengths and weaknesses.

Why choose 'PodoBusiness'?

The book 'PodoBusiness' is not only theory, but also practical advice and proven solutions that the author has gathered over 12 years of working in the industry. By working with a group of experts, Paula Pelińska-Butyniec has created a comprehensive guide that answers the most important questions and needs of podiatrists, no matter what stage their business is at.

Who is this book for?

• For beginner podiatrists who are looking for guidance on how to set up and run their practice.
• For experienced professionals who want to improve the profitability of their practice.
• For people who want to build a strong personal brand and attract more patients.

The PodoBusiness book is 200 pages packed with knowledge, practical tips and inspiration to help any podiatrist run and grow their business.

Summary

In her book 'PodoBusiness', Paula Pelińska-Butyniec offers podiatrists the tools and knowledge to help them not only become better professionals, but also to run their business more effectively. If you want to develop your personal brand, attract more patients and successfully manage your practice, this book is an essential guide for you.